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The COVID-19 pandemic has affected us all. Although we may not have the same experiences, each of our lives have been changed in some way. Particularly when it comes to being socially distant, finding ways to stay connected has been vital to our survival.
The same is true for businesses. To maintain the health of your business in these challenging times, you must deliver an excellent product or service and a relevant customer experience. For your business to retain its edge, you need to ensure that your call management strategy is up to the task.

How to Improve Customer Service by Taking Call Management to the Next Level
The public has experienced a tremendous amount of anxiety and instability due to COVID-19. As a business owner, you have to be able to find ways to communicate with your customers that translate into genuine concern and a desire to help. When potential customers call your company, they want to connect with a stable entity that can meet their needs in a stress-free manner. Employing a virtual answering service can give your company several advantages as you strive to stay connected with your customers.

  • Remain customer-focused – Many entities have not been able to make the necessary shift in how they interact with their customers in this ‘new normal.’ After dealing with agencies and corporations that may have been less than responsive or not accommodating, customers are prioritizing connections with companies that put their needs first. Having an answering service that is always available to speak with potential clients can often set you apart in this changing economy.
  • Provide stress-free interaction – The pandemic has caused people’s stress levels to increase. They don’t want to encounter hassles when calling your business, such as being put on hold for long periods, being routed to voicemail, or a phone that perpetually rings. It is essential that you don’t add to their stress by making it hard to reach you when they want to enlist your services.
  • Keep the human connection – During this time, when human contact has been restricted, many are craving a personal connection. At the same time, people may be dealing with an increased number of automated systems as they reach out for assistance. This can be frustrating and communicates a lack of concern. Don’t be another source of frustration for your potential customers. Invest in an answering service that can capture your calls anytime day or night.
  • Increase customer loyalty – Understand that a segment of your customers may prefer phone contact despite the convenience of chat, text and email. Gaining a customer’s trust may mean increased reliance on this mode of communication. If your company has a virtual assistant phone answering service, you will be equipped to handle these consumers and forge long-lasting relationships.

This current crisis has created opportunities for companies to form deeper connections with customers. Gaining a potential customer’s confidence is the first step in winning their business. Let our friendly, great-sounding agents be the first step in obtaining that new customer. At Insta-Answer, we want to help you make the most of every opportunity. For the equivalent to a cup of coffee a day, you can have a virtual answering service that allows you to take your business to the next level. Contact us online or give us a call at 877-631-9711 to get started today.

Picture of Steve Samuels

Steve Samuels

A respected contact-service executive and thought-leader, Insta Answer CEO Steve Samuels has over 30 years experience in the industry. Steve posts his insights here on our blog weekly (and sometimes more.)

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